Aktion Mensch/AS Brand Studio | Highlighting handicapped peoples‘ humanity

I portrayed six pairs of people for Aktion Mensch’s campaign #wirgemeinsam (us together). The pairs each shared the same occupation, with one of each pair being disabled.

ClientAxel Springer Brand Studio/Aktion MenschServicesNative Advertising | Writing 6 narrative double interviews Year2017Linkwww.welt.de

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Aktion Mensch is a German social organisation promoting inclusion. Its campaign #wirgemeinsam highlights how much people have in common, regardless of disabilities.

As part of the campaign I interviewed 6 pairs of people working in the same field. Among them two actors, two alpinists and two models. One of each performed their jobs despite some form of disability.

I portrayed each pair in the form of narrative interviews. The articles were published on WELT’s website welt.de.